Use apps like an online image optimizer to resize the dimensions of your images to what your website needs before uploading them or sending them to your browser. Do benchmarking.īefore you do anything, find out how long your site currently takes to load by using Pingdom, GTmetrics, or any other page speed performance checker. This calls for image optimizing techniques to make sure you keep online visitors immersed in your content.

Images are the second-highest contributor to web page size behind videos, making up as much as 64% of a website’s size. Several factors contribute to the weight or size, and therefore the speed, of a website: images, JavaScript, videos, fonts, ads, plug-ins, your web host, and content delivery network. This puts businesses at a disadvantage, with Amazon estimating that a second of load lag time translates to about USD1.6 billion in sales loss annually. The poll also showed that 85% of respondents’ landing pages operated slower than that at a 3G connection. While Google recommends a page loading speed of five seconds or less, results from an Unbounce survey revealed that visitors leave a webpage if they wait for over three seconds.

Doing so improves your search results page (SERP) rankings in Google, Yahoo, Bing, and other search engines. You optimize images for web use by reducing images to the smallest file size possible without sacrificing quality, ensuring that the pages of your website load quickly. Website performance is more about accessibility and speed than the number of beautiful images, videos, and music you post on your site, and this is where optimizing images comes in. The extent to which your brand, product, or service becomes known and widely patronized by the online community highly depends on the performance of your website. Optimize Your Images for the Web with Resizing.app

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